One session, five steps, the same in every room: walk in with anything, find a team, sharpen the idea into a spec, build with AI, and put something live in front of real people. It works the same for a product, a service, a shop, a class, or a skill someone wants to sell. Nobody leaves with a plan. Everyone leaves with a live page collecting real signal.
AI-firstOn-siteNo code requiredStartup optionalPublished by the end
Five steps, one working demo
Step 1H0
01
Walk in with anything
An idea, a vague itch, or nothing at all. It does not have to be a company. A service you already offer, something you make by hand, something you know well enough to teach. We open by showing how fast building actually is now, then put real problems on the table so nobody sits there waiting for inspiration.
No idea requiredLive build demoReal problems on the table
Step 2H1
02
Find your team
A guided formation round, not networking drinks. Strangers turn into small teams around the ideas they actually care about, and everyone has a seat within the first half hour.
Guided formation roundSmall teamsIdeas people care about
Step 3H2
03
Sharpen it into a spec
On a one-page canvas: who it's for, the real pain, and the smallest thing worth building today. If it can't be built in the time left, it gets cut here rather than at hour four.
Who it's forThe real painSmallest thing worth building
Step 4H3
04
Build with AI
Teams research, design and ship with the same AI tools professionals use. Facilitators rotate through the room on a timer keeping momentum, so nobody sits stuck for an hour waiting to be noticed.
LOVABLEFacilitators on a timerPage live and collecting
Step 5H5
05
Demo it for real
Every team presents something working to the room — screen on, no slides. Then the part most sessions skip: what happens tomorrow, the first shares, and how to read the first replies.
Working demo, no slidesFirst traffic planHow to read early signal
At the end of the day there is something live on screen — or the session didn’t work.
The session is judged on one thing — is there something working on screen at the end. That constraint is what keeps five hours from turning into a workshop about entrepreneurship.
Not a startup room
Most people who walk in are not founders and never will be. A tutor, a maker, a small shop, a freelancer, someone with a skill and no way to show it online. The five steps do not change. What changes is what goes on the page.
The same five steps everywhere
A fixed format, not a bespoke agenda each time. It's been run enough to know where rooms stall, which is why hour three has facilitators in it and hour one has a hard cut.
Proof before you commit
A live page is the cheapest honest test of anything you want to sell, teach or launch. Participants find out whether anyone actually wants it before they spend weeks or money on it.
No jury, no winners
Every team shows what runs, and feedback comes from the room — peers and mentors who built something the same day. Nobody quietly opts out because they didn't place.